Monday, 20 August 2007

Sofa, so good


My idea for DFS managed to win the APSOTW competition here: http://http://joymachine.typepad.com/northern_planner/2007/08/okay-heres-the-.html

Really greatful for all the feedback there and some of the other ideas are superb.

Also, I promise I'll write something useful on here at some point...

Friday, 10 August 2007

It's alive!


http://www.mortfolio.co.uk/ is now a site with fully working buttons. It also has a little bit about the work I did last semester.

Let me know what you think.

Monday, 6 August 2007

Pointless or cunning?

I turned on to the Community Shield yesterday, as you do, when I realised the score was no where to be seen.

It took a few seconds (5 according to the Sky box) for it to appear from behind the channel select bar. It all stank of a pointless change to the design, merely for the sake of changing something. No one had seemed to have taken the time to intergrate what was on the screen with what Sky's own products put over the screen.

I thought about all the times I've had to watch football on crappy projectors in pubs and not even been able to see the bottom of the screen. Then it hit me, maybe it's all a cunning plan on Sky's part to catch pubs that pay for a normal Sky subscription.

Often the reason I notice that I cant see the bottom of the screen is because I can't tell if the little pint glass is in the bottom right, showing that it's allowed to be shown to a big audience. So, now pubs will have to show us all if they've been forced to pay up or not.

Pointless or cunning then? Maybe just lucky...

Wednesday, 25 July 2007

Won't somebody please think of the children!

"I was driving past a bus stop full of children". Oh no, I thought, it's another one of those graphic adverts which shows children getting hit by cars to warn people off speeding/drink driving.

No wait, it's a National Accident Helpline advert. About a car hitting another car. The children were fine and completely irrelivant, but boy did it get my attention.

I think this could be the start of a whole new style of advertising:

"I was walking down the street the other day when I saw a child being held at gunpoint. Later that day I ate some Pringles. Once you pop, you can't stop!"

Monday, 23 July 2007

Mortimor, you diabolical!



The other day, to my suprise, I recieved a certificate and cheque in the post for being voted one of the Art, Media and Design department's top Level 2 students.

In fact my work is so well known in the department that they even spelt my name wrong!

Still it was quite an honour, though I was disappointed at the lack of a ceremony. Sometimes I wonder why I ever bought those formal shorts...

Friday, 13 July 2007

Hummer Mia

Thanks to Rob Campbell and all the judges who liked my idea for the APSOTW competition.

It says about my idea here: http://robcampbell.wordpress.com/2007/07/13/report-card-apsotw-synopsis/

Plus the comments go on to a much more serious issue as well, so you should read it anyway!

Tuesday, 10 July 2007

Mortfolio

I've started up a new online portfolio site,

http://www.mortfolio.co.uk/

It's still hugely unfinished, but feedback is welcome!