Insight

I was watching the Spurs Vs PSV European game today, when I noticed a frankly baffling piece of insight used in an advert.

One of the moving ad boardings said:

"Like football?"

"You'll love the Army"

Now, I like football. But, a young John Rambo I am not.



I like a lot of the Army adverts, especially ones pushing the skills it can offer for later life. However, I'm not sure a viable angle is that it teaches you to be the next Peter Crouch.